From Hype To Strategy

The UK energy and utilities sector faces a clear mandate: decarbonisation, system optimisation, and building customer trust. However, medium-sized providers often struggle to move past cautious pilots due to a perceived gap between strategic vision and practical, measurable value.

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Strategy First

In the regulated mid-market, tech investment often hits a wall. Why? Because many projects start by fixating on the solution ("We need AI") instead of rigorously defining the strategic constraint. This leads to blown budgets and zero measurable ROI.

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